We are a Municipal company that reports to the Mayor’s Office at the Tel Aviv-Yafo Municipality. Our goal is to position Tel Aviv as a global hub of innovation and entrepreneurship, establish it as a global brand, and transform it into a leading tourist destination. We are dedicated to tourism, economic growth, and international outreach. We do this via four departments: Tourism (including incoming and domestic tourism and our convention bureau), Branding and Marketing, Operations, and Hotel Development. Our work entails partnerships with various City Hall departments, such as the Media and Marketing, Administration, and International Relations. We oversee municipal, national, and international initiatives that aim to establish the city as an innovation and entrepreneurship hub, a global brand, and a premier tourist hotspot. We also spearhead marketing initiatives that kindle curiosity about the values, achievements, and the diverse inhabitants of our city.

Tel Aviv Global & Tourism
What We Do
About Tel Aviv
Tel Aviv is a bold, inclusive city that opens its doors to everyone and offers endless possibilities. Tel Aviv is home to a diverse mix of artists, entrepreneurs, talented craftsmen, skilled professionals and creative innovators. The city’s dynamic culture is shaped by its vibrant residents. Thriving 24/7, Tel Aviv, the Nonstop City, welcomes everyone with open arms, offering unwavering support through life’s journey while providing an abundance of energy to propel you towards your dreams.

A Decade of Tel Aviv Global and Tourism 2013–2023
This digital archive showcases over a decade of Tel Aviv Global’s work to position the city as a leading international hub for innovation, tourism, and urban development. The site features key projects, strategic initiatives, and collaborations that have shaped Tel Aviv’s global presence, offering a comprehensive look at our progress and impact on the city over the years.
Tel Aviv Nonstop City Values
Our Board of Directors
- Yael Andorn, Chairwoman
- Lior Shapira, LLB
- Shachar Levi
- Noy Alroy Schnitzer
- Guy Avner Daniel
- Yuval Zellner
- Merav Rotem-Naaman
- Joanna Landau
- Hemdat Sagi
- Mira Marcus
- Udi Carmely
- Anat Inbar Gamliel
- Eliav Blizowsky
- Efrat Makin- Knafo
- Itay Valdman